Introducing CASE’s 1-Day Certificate Programs
What if you could transform your practice in just one day?
Career development professionals recognize the need to upskill to support clients to navigate today’s unique labour market conditions. More than ever, job seekers rely on their unique professional brand and digital presence to access opportunities. They need to make their applications stand out, especially given the impact of artificial intelligence (AI) screening.
To support career practitioners to stay ahead of the curve, CASE is launching two 1-day certificate programs that cater to current needs and busy schedules.
Hosted on Zoom, these brief, facilitated online programs offer presentations, discussions, and resources to enhance career outcomes for clients who experience disability and hold diverse social identities. Successful participants will also receive verifiable micro-credentials.
Interested? Read on to learn more about the exciting topics we will cover in each program.

Persuasion is often the name of the game for career practitioners. Successful employment matches rely on strategic and targeted marketing, especially given our competitive labour market.
“Marketing is…about the stories you tell.”
Seth Godin
To address this need, CASE has designed The Strategic Marketer: Building Job Seeker Brand certificate program. The program focuses on advanced marketing techniques and tailored outreach to maximize impact and success. It explores practical strategies and tools to create unique job seeker value propositions (JSVP) that promote client skills as business solutions. You’ll have the opportunity to practice and get feedback on your employer pitch.
Join career practitioners across Canada in this unique opportunity for discussion, networking, and information sharing. Register for The Strategic Marketer: Building Job Seeker Brand today.
We know that Applicant Tracking Systems (ATS) and AI are increasingly influencing hiring decisions. With this shift, career practitioners need to stay current on ways to leverage AI and engage clients to identify, communicate, and capitalize on their strengths during the job search process. To build this skill, we are offering the 1-day, facilitated certificate program: Strengths-Based Career Development in the Age of AI.
This certificate program focuses on tools and strategies to identify unique client strengths and communicate them effectively through resumes, cover letters, and interviews. You’ll learn ways to discover strengths that build confidence and self-reliance for clients while helping them create personal narratives that resonate with employers. The program provides critical insights into how Applicant Tracking Systems (ATS) evaluate applications. Join us as we explore ways to support clients in using AI for personalized job search while maintaining authenticity.
Register today for Strengths-Based Career Development in the Age of AI.