Disability Employment Awareness Month (DEAM) is an annual awareness campaign that takes place each October. The purpose of Disability Employment Awareness Month is to promote employment inclusion for people with disabilities and celebrate the many and varied contributions of workers with disabilities. NDEAM (a federal initiative celebrated in the U.S. every October since 1945), is gaining traction in Canada with a number of provinces proclaiming October as Disability Employment Month. Reflecting this year’s theme, (Inclusive Workplace Cultures), CASE will be engaging in a variety of promotional activities to raise public awareness of disability employment issues and the role that everyone plays in fostering a disability-friendly work culture. We want to spread the important message that a strong workforce is one inclusive of the skills and talents of all individuals, including people with disabilities. CASE sees DEAM as an excellent opportunity for Employment Service Providers and Canadian Employers to demonstrate their ongoing commitment to Canadians with disabilities and to help promote employment inclusion in our country.